The use of ‘bioidentical hormones’ has become somewhat of an epidemic. The internet is loaded with websites boasting the miraculous benefits of using bioidenticals for just about anything including weight loss, anti-aging, insomnia and of course ‘hormone-balancing.’ Men are now in the cross-hairs of the ‘Low-T” marketing campaign which conveniently describes their most common symptoms […]
The Dangers of Bioidentical Hormones Read More »
At the beginning of the year, many people make new commitments that have to do with their health. They may need to lose weight, take more time for self-care, improve their diet, or get to the gym. But the reality is, even though January is the most common goal-setting month, And while January is known
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Last week, I decided to pay a visit to my favorite chiro in Seattle. His office is pretty blasé…. nothing remarkable or enticing. Just the same old thing every time I’m there. So you can imagine my surprise (and delight) when I noticed something new at his front desk. There was a product display full
How Product Displays Can Help You Grow Your Sales Read More »
I loooove the beginning of a new year. It reminds me of getting ready to start the new school year back when I was a kid. New grade, new things to learn, and new friends to make. The thing was – my excitement for the new school year started long before that first day. It
Create a Powerful 2022 Marketing Plan for Your Practice Read More »
November is the time of year when we tend to slow down and reflect on what makes us feel grateful. Maybe it’s the thought of being with your family and eating some of your favorite holiday comfort foods together… Or thinking about how grateful you are to have such amazing patients…. Or recognizing that you
How to Build More Gratitude into Your Wellness Practice Read More »
Even though the holidays can be hectic, chaotic, and a little bit crazy, they represent the end of another chapter of our lives and the beginning of a new one. And that makes it the perfect time to think about how to market your practice to as many people as possible. But how do you
Market Your Practice During the Holidays Using These 6 Ideas Read More »
Remember the old cartoons where the coyote is chasing the roadrunner? That poor coyote is trying soooo hard to catch up. He’s running as fast as he can and has his eye fixed on the prize. But suddenly, out of nowhere, a bulldozer plows over him, and he’s flattened out like a pancake. Have you
4 Productivity Hacks to Create a Practice You and Your Patients Love Read More »
Growing up, did you ever play Two Truths and a Lie? Well if not, we’re going to play that game now… sorta. This time, though, I’m giving you the spoilers upfront. And instead of it being just about you, we’re making it about your practice. So, if you’re ready to get the truth about growing
2 Truths and a Lie About Growing Your Own Practice Read More »
Ever wonder why Instagram is sooooo darn popular? It makes sense if you think about it. We as humans loooove visuals, and on IG, images and videos take center stage. You can add filters, create mini-videos, and share them all with your followers. It’s no wonder why Instagram is the second most-used social media platform
Grow Your Practice by Avoiding These 5 Common Instagram Mistakes Read More »
When it comes to growing your practice, you have a TON of marketing strategies to lean on – building a compelling website, showing up consistently on social media, staying involved in your local community, providing patient workshops, …. The list goes on! But there’s one superstar strategy that can easily be overlooked. And it’s one
Why Patients Leave Your Practice and How to Encourage Them to Stay Read More »
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